I was the Store Manager for a contemporary young women’s boutique located in Downtown Athens.

My team consisted of 10 college and high-school aged store associates as well as an assistant store manager. I would conduct team meetings and on-the-floor training for styling, merchandising, and selling techniques.

I implemented various strategies for better product turnover and return-customer retention leading to a 16% increase in year-over sales under my leadership as well as exceeding the company’s goal by 2%.

As the Sales and Marketing manager, my role continuously evolved while working with a small entrepreneurial business. One significant project was merging the company’s two brands under one cohesive name and simplifying their operational structure.

I worked with local photographers to style and capture the new feel and direction of the brand. I developed new sales catalogs and web pages for retailers and direct-to-consumer purchases.

Other projects included designing product packaging, streamlining purchase order fulfillment, managing royalty reports, as well as working with various showrooms and road representatives.

My primary role was driving sales at various apparel and gift market shows throughout the Southeast. I helped set-up and facilitate their “temporary” floor presence as well as in their showrooms.

I submitted this case study for the Fashion Scholarship Fund in Fall 2019. I was awarded a scholarship and a trip to NYC to attend the FSF 2020 Gala.

I chose the analytics prompt which asked for a collaboration assessment using a systematic measurable process.

I researched the collaboration between Adidas and Parley for the Oceans because I was curious to learn more about their sustainability initiatives for recyclable raw material sourcing and within apparel manufacturing.

With a limited slide presentation allotted, I summarized the data of target benefits to be evaluated, the methodology, and the metrics necessary to define and benchmark success. I was to include any necessary investments, including technology, needed by the collaborative companies.

I used Adobe InDesign to create my slide presentation.

Through my assistantship, I taught undergraduate students how to use the dye sublimation printer and heat press to bring their designs to life within the department’s Makerspace. I also tested color ways, dye adhesion and vibrancy on a multitude of fabric swatches for departmental reference.

I used Adobe InDesign to create the magazine layout and graphics for this group assignment. I set the direction for each shoot and was the main photographer. The objective was to highlight current trends in Spring 2019 and forecast upcoming trends for Spring 2020.

Each trend is evaluated by colors, fabrics, textures, and silhouette. This magazine includes researched style representations, products available in the market, as well as our group’s interpretations.

Our team took the opportunity to photograph on-location at several iconic Athens establishments including, the State Botanical Garden of Georgia, the UGA Latin American Garden, Ike and Jane Bakery in Normaltown, and the Iron Horse statue in Oconee County.

My inspiration for my final project in Apparel Digital Design were the fashionable women who are 65+ and living in metropolitan areas. These women have new found celebrity as social media influencers and inspire all ages. The project consisted of several elements including, an inspiration board, featured trends board, knit and print pattern mill cards, a garment design sheet, and the garment assortment compiled into a stylized sales sheet.

An assignment for my Apparel Design Studio course through the University of Georgia. The first half of the semester was focused on Fashion and Fabric Illustration. I sourced my fabric swatches from resources within the classroom which then lead to my inspiration, flamingos and Palm Springs, California in the 1960s.

Utilizing Lectra Kaledo software, I created a digital collection based off the street style, Surf Culture. This project included an inspiration board, color ways, and a line sheet with various clothing categories. A part of this assignment included creating custom knit, weave, and print patterns as well as designing apparel items.

Using Lectra Kaldeo Print, I created unique two-way prints in various color ways based off of an inspiration image.

Drawing inspiration from Elsa Schiaparelli’s infamous Lobster Dress, I found an image that reflected her motif. From there I created a tossed print with various color ways, including “Shocking Pink,” with Lectra Kaledo Print.

These are photographs of my CAD work with Optitex PDS.

I created and graded various garments including a women’s skirt and a child’s jumper and hat. We analyzed and worked with data from a previous sloper as well as digitized patterns.

A part of my course work included working with Optitex Marker to create optimal markers for cutting as well as getting an introduction to Lectra’s Modaris.

Learning to use Lectra Kaledo Knit, I created different patterns with four color ways each.

This is the progression of my final project for Apparel Studio Design.

My inspiration was the British Royal family particularly since Prince Harry’s wedding to Meghan Markle was just the summer prior.

I decided to make a garment that was tailored and feminine, a modern suiting appropriate for an audience with the Queen.

These are examples of me using different swatches to practice my fabric texture illustrations and then representing those swatches within a stylized garment.

Using a standard plain sloper, I created new hand-drawn paper patterns and muslin samples with design features.

This is an example of an original plain weave I created with Lectra Kaldeo Weave.

A group research assignment, evaluating and debating the Con position for protectionist government policies in regards to the textile and apparel industry.

I wrote the Opening and Position Statements as well as researched topics pertaining to GDP.

Our team successfully debated and prepared our presentation allowing us to win the debated argument which was based off of the class reviews and votes.

For the last few years I have volunteered as a category expert judge for the Georgia 4-H Project Achievement State Congress Finals for the Fashion Review category.

I am asked to critique student presentations and their final garment in categories such as construction, style, and professionalism.

I enjoy getting to see the student’s work and encourage them to continue their interests in textiles. It has been a pleasure to work with Dr. Courtney Brown, the program specialist, and team each year.

My team won the t-shirt design competition for the University of Georgia’s College of Family and Consumer Sciences. After interviewing students and alumni of the different departments, we used Lectra’s Kaledo Style to develop a graphic that would represent and encompass the various majors within the college. We wanted a design that current students and alumni would be proud to support and wear. The public was able to vote for their favorite design to be available for purchase.

A final assignment in my Textile Testing course included filming a lab demonstration. By luck of the draw, my partner and I were assigned Wrinkle Recovery.

My Textile Testing lab partner and I created an instructional video on how to test for wrinkle recovery in fabric by evaluating the change in angle from the fabric overtime.

We followed the prompt of our lab assignment and filmed using our iPhones while conducting our research. I then edited our videos with iMovie and included a voice over, provided by my lab partner, running notes, clip transitions and background music.

Pictured are clips from the final film.

Using Adobe Photoshop Sketch on my iPad and my iPencil, I created a greeting card for this group project by hand-drawing and layering graphics from various inspirational images provided by each member.

In between classes on day, I had some time to kill, so I chose to sketch a rendition of Uga, our beloved school mascot, based off a photograph I found online. I ended up using this sketch as my inspiration contribution.